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Dolphin Square

(Corporate Identity)

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red dot award: communication design 2008

Dolphin Square is a renowned residential development in Pimlico, London. The re-branding and identity marked the beginning of a new phase in the life of the 1930s complex, which has been completely transformed. The new identity moves away from the previous more literal representation, to a more sophisticated, contemporary marque that will appeal to existing and future residents and the wider public. The iconic marque and brand identity works across a multitude of applications, and forms part of a comprehensive identity system.

client:
Mantilla Limited, London
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design:
ico Design Consultancy, London

creative direction:
Benjamin Tomlinson

art direction:
Vivek Bhatia

graphic design:
Vivek Bhatia, Alex James

photography:
Fernando Mañoso

project management:
Sam Nettleton
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