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KMS TEAM
(Corporate Design)
red dot
red dot award: communication design 2008
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The core element, a black bar with white letters, is an abstract image: the “creative idea”, depicted as a field which is a carrier of meaning and a visible form at a time. The compactness of the bar ensures perceptibility, while its reduced design avoids interferences with the contents presented. Unlike most of the conventional logotypes, KMS TEAM’s logo can vary in its length and is conceived for multifunctional use.
client: KMS TEAM GmbH, Munich [home] [mail]
design: KMS TEAM GmbH, Munich
creative direction: Knut Maierhofer, Michael Keller
design direction: Patrick Märki
graphic design: Christian Hartig
strategic planning: Christoph Rohrer
interactive producer: Bruno Marek, Till Bergs
animation: Cecil Rustemeyer, Gabriel Weiss
project management: Sandra Ehm
print producer: Christina Baur
final artwork: Bernd Müller [home] [mail]
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