fine art fair frankfurt 2006/2007

(Corporate Identity)

red dot
red dot award: communication design 2007





The corporate design for the “fine art fair frankfurt” consists of the trademark, a title that changes every year (“high&low” in 2006 , “Quality Street” in 2007) and a variable visual brand. Derived from the monogram of the new fair director, Michael Neff, the letters “N”, “E”, “F”, “F” were used to create this new visual brand. It is the basis for communication in Web and print design and should facilitate new forms and formations, which never repeat themselves – each medium has its own design.

client:
Messe Frankfurt GmbH, Frankfurt/Main
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design:
v.e.r.y., Frankfurt/Main
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