Apple
Keyboard

red dot
red dot award: product design 2008



The Apple keyboard presents itself in a purist visual language and colour scheme, focusing exclusively on its practical use. The bright keyboard has a flat housing made of anodised aluminium and dispenses with decorative elements such as a logo or fancy strips. The individual keys are smoothly rounded off and thus blend in harmoniously with the overall concept. The user-friendliness of the keyboard is enhanced by low-profile keys with a comfortable feel and stroke response. When typing on the keyboard, the user does not have to keep his hands raised, which makes work over a longer period of time more comfortable. The keyboard includes two USB 2.0 ports to provide connectivity for a mouse or digital camera. Pre-assigned function keys allow comfortable navigation within documents; additional keys provide access to a variety of Mac features and functions.
 Manufacturer:
Apple, Inc., Cupertino, USA
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 In-house design:
Apple Industrial Design Team

 More information:
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 Bookshop
red dot design yearbook 2008
CAPS - winner red dot award: communication design 2009. More...

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