This work is based on the idea of a project-related promotion of the arts. The corporate design is supposed to provide a framework for varying contents, similar to a space for the arts, using restrained colours, shapes and materials. The connection between both cultures is dynamically interpreted with a change between outside and inside. Two abbreviations are used for the lettering; “C.” stands for the German word “China”, and “D.” for “De guo”, the Chinese term for Germany.

university

Design Akademie Berlin

design

Sinco Yiwei Zheng, Berlin
[www.sincodesign.com]