Red Dot Institute - An international benchmark for design quality

The Red Dot Design Award is an international indicator for outstanding design quality on an international level. Each distinction with the quality seal is included in the calculations performed by the Red Dot Institute – the contact point for research of figures and data regarding the Red Dot Design Award.

Thus, the distinction with the Red Dot does not only increase the awareness level of the awarded products, designer of companies, but it is also reflected in the Design Rankings and the evaluation of the design value. The rankings present the position of a company or a designer within the industry or a certain product category while the design value describes the company`s value which can be assigned to design.

Being a service unit, the Red Dot Institute offers all winners of the competition to compile rankings, calculate the design value or to develop studies in the field of design.


Institute News

Thursday, 26 September 2013

"For the most talented people and creative ideas": Red Dot presents business success by design in China's metropolis Xiamen

Design is not only the physical appearance of shapely products, but also the key factor for business success. In November 2013, Red Dot once more encourages manufacturing companies to focus on good design when creating their products in order to improve their competitiveness: As the internationally renowned indicator for outstanding design quality, Red Dot will soon label one of the biggest design and business festivities in the Far East. More »


Wednesday, 27 March 2013

Exhibition in Warsaw presents red dot winners from Poland

On Monday 20 March an exhibition has been opened in Warsaw, which presents 25 Polish laureates of the red dot design award with their products and works in the Kordegarda gallery in the heart of the city. More »


Friday, 28 December 2012

Design year 2012: "and the red dots went to…"

From an ultralight gyrocopter that convinced the red dot jury with its outstanding design and took off in the red dot design museum to the presentation of the new ŠKODA Rapid against the impressive backdrop of the museum and the glamorous awards ceremonies in Essen, Singapore and Berlin – in 2012, red dot once again offered unforgettable moments and once more underlined its global influence on the world of design. More »


Friday, 16 November 2012

red dot institute makes a cooperation agreement with Duoc UC in Chile

To provide students with the opportunity of learning relevant information on the design industry on an international level, red dot and Chilean design- and communication school Duoc UC signed an agreement: Students of the degree programme “Design and communication” soon have the chance to complete professional practical training at the renowned red dot institute, increase their knowledge and thus have an international look at this industry. This agreement has been made during the CUMULUS conference “Projecting Design 2012” in Santiago de Chile. More »


Tuesday, 2 October 2012

Starting signal for the red dot design laboratory

Together with the Province of Limburg, the city of Kerkrade and the Discovery Center Continium, red dot signed a memorandum of understanding for the project “Creative City”. In front of the building of the Discovery Center Continium, on the Museumsplein in Kerkrade, the red dot design laboratory as well as an “Earth Theater” will strengthen the creative industry in the Province of Limburg in the future. Highly symbolic, the delegation sprayed a “red dot” on the forecourt and marked exactly the spot, where the institutions are to be erected. More »


Monday, 17 September 2012

How strong is Austrian design? An analysis by the red dot institute

Home-made success: For decades now, products from Austria fascinate consumers as well as critics. The internationally orientated red dot design award, organised in Germany, shows this enthusiasm: with 35 distinctions in 2012 alone, more products from Austria than ever before were awarded. A record for the republic in the Alps, which is on 11th position in this year’s country ranking that features all 58 nations which succeeded in the “red dot award: product design”. More »


Monday, 30 April 2012

Design ahead of its time: ZTE Corporation and Emami Design reach top positions in the red dot design ranking for design concepts

The red dot institute releases for the first time the red dot design ranking for design concepts: Compiling the most recent five years of “red dot award: design concept” achievements, this is an index of the top 15 ranked companies, design studios and universities by region, and is the most current index of an organisation’s design prowess. More »


Friday, 26 August 2011

Apple at a turning point?

A historical year for Apple: ten years ago, the first iPod came into the market. And a historical month, too: on 10 August 2011, Apple became world’s most valuable company. Yesterday, Steve Jobs stepped down from his office as Apple’s CEO. More »


Tuesday, 17 May 2011

DMI-Conference: Prof. Dr. Peter Zec gave a lecture in Amsterdam

The renowned Design Management Institute (DMI) informed about current challenges and new initiatives of corporate-creative thinking at the conference “DMI Design/Management Europe 15” on 18/19 May 2011. More »


Tuesday, 8 February 2011

Master Lecture Series in Hong Kong: Lecture by Professor Dr. Zec on success strategies

How can design increase a company’s value? What can we learn from the best design teams and global market leaders? red dot President Prof. Dr. Peter Zec will speak on these issues on 14 Feb., 2011 at the Hong Kong Design Institute. Using different companies as examples, the value of design as a strategic business tool for economic growth will be highlighted in this lecture. More »