Winning the red dot marks the beginning of an effective campaign that makes the winners the centre of attention. As part of the international red dot community, the doors are opened to a global network. As an official point of contact for journalists, red dot guarantees competent PR work and the continuous presence of the red dot design award and its winners in national and international media. Press releases to the daily press and to the specialist and general press ensure maximum international visibility.

Interesting media cooperations, such as those with the Japanese AXIS Magazine, the Australian design magazine Curve and the WirtschaftsWoche, one of the leading German-language business magazines, use sophisticated editorials to give the competition and its winners maximum coverage. They also provide the perfect opportunity for high-impact and target group-related advertisements.