“Building Best Brands”

Interview with the Red Dot: Agency of the Year 2016

On 27 February 2017, the Red Dot Award: Communication Design will start into a new competition's year and will be in search for the worldwide best communication solutions. Last year, the German agency Serviceplan managed to ensure itself the honourary title as Red Dot: Agency of the Year. Red Dot spoke to Alexander Schill, Chief Creative Officer of the Serviceplan Group.

Red Dot Award: Product Design

Application phase 2017 is on

Designers and manufacturers can enter their products for the Red Dot Award: Product Design 2017 – one of the largest product competitions in the world. For more than 60 years, it has offered a fair and independent design benchmark.

Outstanding design and its makers

The bike “SLADDA”

Once a year, the jury of the Red Dot Award: Product Design awards objects of high design quality. In 2016, only 1.5 percent of all entries received the highest distinction “Red Dot: Best of the Best”. It goes to the best products of a category like the IKEA bike “SLADDA”.

Red Dot Design Museum Essen

“Under the Sign of the Circle” presents Red Dot awarded innovations from Japan

Entitled “Under the Sign of the Circle”, the Red Dot Design Museum Essen in Germany presents an exhibition of Japanese products until 19 March 2017. From electronic drums to extravagant packaging to origami chair: Around 100 exhibits invite visitors to discover Japanese design.

Red Dot Award: Design Concept 2017

The Early Bird registration phase is on

The Red Dot Award: Design Concept 2017 offers designers, companies and universities from all over the world the opportunity to enter their product visions and put their whole creative potential to the test. The Early Bird registration phase runs until 31 January.

“Juxtapositions”

Eexhibition on Red Dot awarded product benchmarks from Taiwan and abroad at the Red Dot Design Area Taipei

Until 23 April 2017, the Red Dot Design Area Taipei presents the exhibition “Juxtapositions: Red Dot awarded Product Benchmarks from Taiwan and Abroad”. On show are Taiwanese and international objects which were granted a prize in the Red Dot Award: Product Design. With a view to design, the presentation illustrates where Taiwan is positioned in the world.


A concept on a journey towards realisation – an interview with red dot winner Wu Yu-Ying

Monday, 17 May 2010

In 2009, Wu Yu-Ying was awarded the red dot award for "Breathing", a chair that transforms its shape according to the body of the person sitting in it. She is currently working with Pinzaan Company Limited to develop "Breathing" into a commercial product. Wu Yu-Ying‘s example once again demonstrates the important role which the red dot award: design concept can play in the realisation of a concept.


Success with design is measurable – groundbreaking method for calculating design value of companies developed

Thursday, 6 May 2010

A completely new perspective for looking at design and business is now provided by the book “Design value – a strategy for business success”. The two authors, design expert Professor Dr. Peter Zec and Burkhard Jacob, for the first time present a method that makes it possible to measure the value which companies generate through design.


Agent of design - Interview with red dot winner Alberto Villarreal

Friday, 30 April 2010

Alberto Villarreal is a five time red dot award winner. At the red dot award: design concept, he received red dot awards for "Bright Walk" in 2005, for "Habit Forming" with Lunar Design in 2007 and for "MX-LIBRIS" in 2008. His helmet design "Cascuz" won a red dot: best of the best in 2006. In 2009, he won the red dot award in the red dot award: product design for "SanDisk ImageMate Readers". Recently, we caught up with him on new developments.


red dot signs design congress MOU with Taiwan

Wednesday, 28 April 2010

On Monday 26 April 2010, Professor Dr. Peter Zec, initiator of the red dot design award, signed a memorandum of understanding (MOU) with Michael T.L. Lin, deputy CEO of the Taiwan Design Centre, to become a global partner of the 2011 International Design Alliance (IDA) Design Congress Taipei.


Munich audience enthralled by Professor Dr. Zec’s lecture on calculating design value

Friday, 23 April 2010

On Thursday, 22 April 2010, the design and business expert Professor Dr. Peter Zec held the last in his current and very well-received series of lectures on “Design Value – A strategy for business success” in the Pinakothek der Moderne art museum in Munich. Stopping in Düsseldorf, Hamburg and Berlin, Munich has marked the climax thus far of the series of lectures.