Exhibition: Czech red dot winners on display in Seoul

The Czech Republic is currently showcased in the capital city of Seoul in South Korea with a retrospective of products that won the red dot design award between 1995 and 2011. The country in eastern Europe is thus presenting itself to the economic giant in Asia as a fascinating partner in design and innovation with the aim of forging close links between Korean companies and Czech design agencies.

“With inspired shapes and up-to-the-minute technologies, products that are relevant for all age groups and innovations that strike a chord worldwide, Czech designers have made an enormous contribution in recent years.” That’s according to Professor Dr. Peter Zec, initiator of the red dot design award. The progress made by the Czech design industry in recent decades is truly impressive. For a long time, only a small number of major Czech personalities and brands were known to the general public. This is not surprising in light of the fact that the Iron Curtain separated Eastern Bloc countries from the Western world for an extended period. But Czech designers have travelled a lot in the past twenty years, familiarizing themselves with western developments over the past decades and ‘catching up’ with a globalized world. Now they are working very successfully in ateliers of their own.

The success of Czech design today is shown in the exhibition “Winners of the red dot design award from the Czech Republic 1995-2011” in Seoul. 20 products and works are on show there, all of which won the international seal of quality for good design, the red dot. Zec says: “At the exhibition, the Czech Republic is presenting sophisticated and aesthetically pleasing products that have won prizes and – as a result – commercial success. This is once again proof that the presentation of good design unites people across national and geographical boundaries and can promote common interests.”

Jury member Soon-In Lee was guest of honour for the red dot design award at the opening.  The exhibition is on show in the Czech Info Center in Seoul until 27 May 2011.

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