William C. Cesaroni

Cesaroni Design Associates, Inc.

William C. Cesaroni established Cesaroni Design Associates, Inc. in 1979. He is an industrial designer and a patron member of the Industrial Designers Society of America. He graduated from Michigan State University with a Bachelor of Arts in industrial design, a minor in business administration and a Master’s degree in packaging engineering. Today, Cesaroni Design comprises a twelve-person design studio and model shop, located north of Chicago. From product conception to market introduction, Cesaroni Design continues their tradition of offering the best in industrial design, product research, graphical user interface design, ergonomic design, prototyping, engineering, vendor sourcing and branding.



Rapid Jack car jack, AC Delco, 2001 (Photo: Walter Gray Photography)

References: Böwe Bell+Howell, Bretford Manufacturing, Brunswick Corporation, Bunn-o-Matic Corporation, Cummins-Allison Corporation, Herman Miller, KaVo Dental Corporation – Gendex Dental Systems, LG Electronics USA, Nucraft Furniture,
Paramount Fitness, Stenograph Corporation, Sub-Zero Freezer Company, WMS Gaming, Wolf Appliance Company and others.

Publications: BusinessWeek, Wired, I.D., Health and Fitness Business, Consumer’s Digest, Smart Money, Recreation Resource, Playstation.

Awards: Industrial Design Excellence Awards (5x); Best of NeoCon (2x Gold Winner); Medical Design Excellence Awards, Canon Communications (1x); Good Design, The Chicago Athenaeum (16x); Excellence in Design, Appliance Design Magazine (8x); ADEX, Design Journal (4x).

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