Young Professional Mathias Hahn and his floor- and table lamp "Jinn"

18 December 2012 is young professionals application day: red dot grants free participation for up-and-coming designers!

At the “red dot award: product design 2013“, creative talents have once again the chance to prove their design skills and to compete with renowned designers from all over the world. On 18 December 2012, they have 24 hours to apply for one out of 50 free participations.

In order to enable students and young professionals to successfully participate in the red dot design award, the programme “red dot young professionals”, through which the competition especially supports new- and up-comers, was brought into being. Its aim is to provide creative young professionals a successful start into the world of design and to make access to the industry easier for new talents.

Within the “red dot award: product design”, students as well as first-time employees can compete with established and renowned product designers, such as Sir James Dyson and Paul Flowers, to name but a few. Especially young people have fresh ideas and produce outstanding design achievements. The “red dot young professionals” programme is their chance to gain recognition and to communicate their successes. Therefore, the participation in the competition is a great opportunity to strengthen the trust of potential clients in the creative achievement of young talents.

In 2012, more than 200 creative minds from 42 countries grabbed their chance and applied for the 50 free participations within 24 hours. This way, designers from Thailand, Indonesia or Belarus for instance, were able to present their products to the independent red dot jury.

Besides the free participation, the up-and–coming designers are, in case of a distinction, supported with an extensive winner’s package. It does not only include the use of the red dot label for the awarded product but also its presentation in the red dot design museum, as well as in the online exhibition. In addition, the winners of the quality seal will be introduced in the red dot design yearbook, the standard work for contemporary design.

In the “red dot award: product design 2012”, 17 talents benefitted from the advantages provided by the programme. Among them Mathias Hahn, the first young professional who accomplished the feat of winning a “red dot: best of the best”. This is the highest single accolade in the competition and is only awarded to products which convince the expert jury with groundbreaking design of the highest quality. The talented designer from Great Britain fascinated the jurors with the innovative form language of his floor- and table light “Jinn”, which is produced by Slovenian manufacturer Vertigo Bird d.o.o.

This year the young professionals application day will take place on
18 December 2012: On this day, designers who have obtained their academic qualifications within the past five years, have 24 hours to apply online at the red dot website for one out of the 50 free registrations. The participants of this promotion will be drawn randomly in order to ensure that places are allocated fairly.

About the red dot design award:
With the red dot design award, the Design Zentrum Nordrhein Westfalen has created one of the largest design competitions in the world. Today, it is subdivided into three different disciplines. The quality seal for outstanding design is awarded by an international and independent expert panel in the categories of product design, communication design and design concept.

At a glance:

young professionals application day

18 December 2012
24 hours – starting at midnight Central European Time (CET)

50 free registrations for the “red dot award: product design 2013”

Eligible to participate: students and designers of design or architecture courses who have obtained their academic qualifications within the past five years

Further information and registration at

red dot award: product design 2013
Registration periods:

Regular: until 18 January2013
Latecomers: 19 January – 6 February 2013

Further information and registration at

Press contact:
Marie-Christine Sassenberg
Communications Manager
Design Zentrum Nordrhein Westfalen
Gelsenkirchener Str. 181
45309 Essen
Phone +49 (0)201 30 10 4-43

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